What is a Fractional CPO?
The Fractional CPO A Fractional Chief Product Officer (CPO) refers to a part-time or temporary executive role within a company. The “fractional” aspect indicates that the individual is not a full-time employee but serves in
Read More ⟶
What is an AI Product Manager?
The Role of an AI Product Manager In the rapidly evolving landscape of technology, the role of an AI Product Manager has emerged as a critical bridge between cutting-edge artificial intelligence capabilities and the ever-changing
Read More ⟶
Product Management Certifications
Product Management Certifications Formal education for Product Management is not yet a common track of study and so many are faced with the question when entering the field of Product Management — should I get
Read More ⟶
Dealing With Hostile Sales Teams
Dealing With Hostile Sales Teams As product managers, we need to work with other teams to achieve our goals. This isn’t always an easy thing to do. There are often frictions when trying to get
Read More ⟶
Root Causes of Product Failures
Root Causes of Product Failures Launching a new product isn’t an easy thing. There is no telling whether it would become a hit or a miss. A sizable proportion of new launches fail, according to
Read More ⟶
First 30 Days as a Product Manager
Your First 30 Days as a Product Manager Landing a job as a product manager can be both exciting and daunting. It can be especially scary for people who are working in the role for
Read More ⟶
Science of Product Management
Metric-Driven Products It is now probably more important than ever for product managers to work with data. Doing this could be daunting when considering the large amount that we often have to contend with. But
Read More ⟶
Three Pillars of Product Management
Three Pillars of Product Product Management is a strategic role within an organization that deals with developing and bringing products to the market. It covers everything from idea generation and verification to planning, developing, and
Read More ⟶
3 Pillars of Product Management
3 Pillars of Product Management The role of Product Management is often misunderstood by those outside of Product, and even some within Product who haven’t received appropriate training. It is for example tempting to think
Read More ⟶
Group Product Manager
The Group Product Manager is a hybrid role that is an individual contributor but also responsible for leading a team. The GPM can be found writing user stories and grooming a backlog, but also
Read More ⟶
Director of Product
Director of Product The Director of Product is a critical role in Product Management, and typically the level at which product strategy lives within the Product organization. To really anchor on what a Director of
Read More ⟶
VP of Product
VP of Product The VP of Product is an important role in Product Management, but the specific responsibilities can vary significantly depending on the size and structure of an organization. For example, the VP might
Read More ⟶
Chief Product Officer
Chief Product Officer The Chief Product Officer (CPO) is by definition, the top of the food chain for Product Management, within an organization. Their principal responsibilities are at the portfolio and executive level, not on
Read More ⟶
Big Tech Product Management
Product Manager at Top Tech Companies Working as a Product Manager in the world’s top tech companies such as Google, Microsoft, Facebook, Apple and Amazon is rewarding both professionally and financially, but also comes with
Read More ⟶
Google Product Manager
Product Manager Role at Google The role of Product Management at Google is multifaceted and crucial to the company’s mission of organizing the world’s information and making it universally accessible and useful. Google, as one
Read More ⟶
Amazon Product manager
Amazon Product Manager Role Amazon is known for its highly successful business model of delivering the best products to consumers around the globe. Product Management is one of the key roles at the company making
Read More ⟶
Apple Product Manager
Product Manager Role at Apple Apple provides Product Managers with an extraordinary environment that allows them to excel in their duties. Developing phenomenal and impactful products that serve the masses, PMs at Apple play a
Read More ⟶
Growth Product Manager
What is a Growth Product Manager? Growth product manager (GPM) is a role that focuses on metrics that are related to the success of a product. A person occupying this position – sometimes called a
Read More ⟶
E-Commerce Product Manager
What is an eCommerce Product Manager? Product Management fundamentals apply to just about any digital product endeavor. Ecommerce has a unique set of constraints and challenges however that shape the role, in a unique way
Read More ⟶
Technical Product Manager
What is a Technical Product Manager? A technical product manager is a type of product manager, who works on a technical product, and thus has more technical skills. The description of this job title might
Read More ⟶
SaaS Product Manager
What is a SaaS Product Manager? The realm of Product Management is a diverse landscape, with various niches presenting unique challenges and opportunities. Among these, SaaS Product Management stands out as a domain where the
Read More ⟶
Empowered Product Teams
What is an Empowered Product Team? Empowered Product Teams put product managers front-and-center, to guide their respective teams and initiatives. In traditional companies, it is common for strategy and vision, and roadmap to come entirely
Read More ⟶
Stakeholder Requests
Stakeholder Requests Stakeholders are representatives within the organization that have a vested interest in the success of a product. They typically come from proximal executive ranks, or functional group’s whose KPIs are directly impacted such
Read More ⟶
Good Product Manager, Bad Product Manager
Good Product Manager Bad Product Manager, Revisited Any Job post for a Product Manager usually has a long list of responsibilities attached to it. These are what make a good Product Manager according to the
Read More ⟶
History of Product Management
History of Product Management Product Management can be traced back to the 20th Century through a chain of events that happened through a young and enterprising economist who dared to ask, “How can I sell
Read More ⟶
What is a Product Manager?
What is a Product Manager? A Product manager is a key organizational function that guides each step of a product’s lifecycle beginning from development until it gets to the market. To build top-notch products, product
Read More ⟶
Agile Scrum Team
What is an Agile Scrum Team? Scrum is an agile framework where teams work collectively in order to achieve a specific goal and is majorly used by software development teams. Borrowing its name from a
Read More ⟶
Product Manager vs Business Analyst
Product Manager vs Business Analyst A Product Manager (PM) and a Business Analyst (BA) are two separate roles united by a mutual goal which is to build the right systems and products. However, there are
Read More ⟶
Product Manager vs Product Owner
Product Manager vs Product Owner The role product owner is often associated with Scrum which is an agile framework that aids in the design, building and sustaining of complex products. According to the Scrum Guide
Read More ⟶
Product Manager vs UX Designer
Product Manager vs User Experience The best products are created by multi-disciplinary teams which are able to deliver the best experience for clients. A Product Manager + UX designer collaboration is vital in any endeavor
Read More ⟶
Product Manager vs Program Manager
Who is a Product Manager? Product managers are tasked with the role of strategically driving the development of products until they get into the market as well as ensuring products are constantly improved to effectively
Read More ⟶
Product Manager vs Product Marketer
Product Manager vs Product Marketer There is often confusion distinguishing between a product manager and a product marketing manager abbreviated as PMs and PMMs especially in organizations which have multiple product lines and business units
Read More ⟶
Product Manager vs Product Designer
Product Manager vs Product Designer A good product should provide an excellent user experience which requires close collaboration between product management and design. A product designer should work closely with a product manager to get
Read More ⟶
User Experience
What is User Experience (UX)? User experience (UX) describes the quality of interaction that a user has with a system and their resulting perceptions. It is how useful and usable the system is, and consequently
Read More ⟶
Product Architecture
What is Product Architecture? Product architecture relates to how a system’s or product’s function is organized into physical parts or components. It is the chunking or organization of functional elements as well as how these
Read More ⟶
Design Ops
What Is Design Ops? Design Operations or Design Ops – describes an alignment of the design process across products and disciplines. The Nielsen Norman Group defines it as “the orchestration and optimization of people, processes,
Read More ⟶
Product Operations
What Is Product Operations? In the dynamic realm of product management, a relatively recent yet pivotal player has emerged to streamline processes, enhance collaboration, and ensure strategic alignment – Product Operations, affectionately known as Product
Read More ⟶
Customer-Focused Product Teams
Customer-Focused Product Teams Almost all product managers and CEOs will say they care about their customers when asked. But we all know that actions speak louder than words. If the culture of the company is
Read More ⟶
Digital Transformation
What is Digital Transformation? Digital Transformation (DT) refers to the adoption of digital technology in the processes and culture of an organization to meet changing requirements and improve customer experiences. CIO’s Clint Boulton describes it
Read More ⟶
Product Design
What is Product Design? There is a lot of overlap between these two roles, though Product Design inherently rooted in User Experience and Product Management more rooted in business. Both roles focus on creating value
Read More ⟶
Cross-Functional Teams
What is a Cross-Functional Team? A cross-functional team is one with members from different departments within an organization. It boasts people of diverse functional expertise working collaboratively to achieve a common goal. For example, a
Read More ⟶
Agile Transformation
What is Agile Transformation? Agile transformation refers to the process of making everyone in an organization undergo a shift in mindset that makes it possible to get the maximum benefits of being agile. Agility has
Read More ⟶
Product Squads
The Benefits and Basics of Product Squads A product squad is a small, cross-functional team that is self-organized. Its members plan and work together for long-term goals and have end-to-end responsibilities. Product squads are a
Read More ⟶
Product Management Certification
The Best Product Management Certification Programs Education is not only helpful to aspiring product managers but also the practicing ones. It offers an avenue to get a better knowledge of the role and so improves
Read More ⟶
Product Portfolio Management
A Guide Product Portfolio Management A product portfolio is the collection of all items, products, or services that are offered by a business or need to be managed collectively. Product portfolio management, therefore, describes the
Read More ⟶
Agile Retrospective
What is a Retrospective? Retrospective, in a general sense, means looking back on or directed to the past or past events, according to Collins English Dictionary. But, when talking about product development, it refers to
Read More ⟶
Program Manager
What is a Program Manager? A program manager oversees the successful execution initiatives and/or operations of an organization. There is a natural overlap of Product and Program Management insofar as they both organize details that
Read More ⟶
What is a Stakeholder?
The success of a Product Manager in creating winning solutions isn’t an individual feat; Stakeholders too have an important role to play. There are a number of frameworks and methods for identifying stakeholders, and stakeholder
Read More ⟶
Key Responsibilities of Product Managers
Product managers have the duty of ensuring that products have a great market fit. The achievement of this goal requires involvement in many activities and sometimes those things are outside the core responsibilities of Product
Read More ⟶
Product Team Competencies
What product management entails, depends on who you are asking. People have different ideas about what it is about due to the seeming lack of a formal definition. This is problematic because it imbues confusion
Read More ⟶
Product Working With Sales Teams
Effective product planning should ideally involve representatives from different teams in the organization, sales especially.
Read More ⟶
Great Product Teams
What Makes a Great Product Team? Behind every winning product is a great team. What makes a good product team? What are some of those attributes that are necessary to ensure success? We’ll cover these
Read More ⟶
Product Leadership
What is Product Leadership and How Do You Get it Right? When it comes to bringing winning products to market repeatedly, a lot depends on product leadership. It is to a large extent what determines
Read More ⟶
Problem Space vs. Solution Space
Good requirements are essential ingredients for producing winning solutions. However, Product Managers often struggle producing them, giving the engineering team something less valuable to work with. The issues in many cases are misplaced attention and
Read More ⟶
Product Mgmt vs Other Roles
Product Managers have the unique opportunity to patriciate in every aspect of product development so it is important to understand the roles that we interact with, their primary function, and where the role of Product Management begins and those other roles begin.
Read More ⟶
Product Manager vs Project Manager
Product Manager vs Project Manager It’s very common for the role of a Product Manager to be confused with that of a Project Manager, and understandably so since there are only two letters that differentiate
Read More ⟶
Dual Track Agile
What is Dual-Track Agile? The Dual Track Agile Process (aka Dual-Track Agile) was popularized by Marty Cagan, founder of SVPG, who often gives credit to Jeff Patton for coining the term. Dual Track Scrum has
Read More ⟶
Product Owner
What is a Product Owner? The role of Product Owner comes from Scrum, a popular Agile planning methodology. It is a role that a Product Manager often plays while doing Product Development with a development
Read More ⟶