McKinsey’s 3 Horizons Model
McKinsey’s 3 Horizons Model

What is McKinsey’s 3 Horizons Model? Businesses that are looking to achieve and maintain long-term growth must give due attention to existing products while also not overlooking innovation. The 3 Horizons framework by the international

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Gartner Magic Quadrant
Gartner Magic Quadrant

What is Gartner’s Magic Quadrant? A good understanding of the players in an industry is valuable to an organization when it comes to getting its investment decisions right. The Gartner Magic Quadrant is a useful

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Net Present Value
Net Present Value

What Is Net Present Value (NPV)? There are many ways or tools available to product managers for prioritizing effectively. It is very rare to find Net Present Value included among these options. This is because

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GE-McKinsey Matrix
GE-McKinsey Matrix

What is the GE-McKinsey Matrix? Resource scarcity is a fact of life. While you may have many things to do, the resources available to execute them will often be limiting. This makes it necessary to

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Balanced Portfolio
Balanced Portfolio

What is the Balanced Portfolio? A balanced portfolio is an investment strategy that is aimed at ensuring the right mix of investments. In a product sense, it is a portfolio that balances new, growing, and

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Product Portfolio Management
Product Portfolio Management

A Guide Product Portfolio Management A product portfolio is the collection of all items, products, or services that are offered by a business or need to be managed collectively. Product portfolio management, therefore, describes the

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BCG Growth Share Matrix
BCG Growth Share Matrix

What is BCG Growth-Share Matrix? The BCG Growth-Share Matrix was developed in 1970 by Bruce Henderson of the Boston Consulting Group. BCG developed the matrix to help companies determine how to best allocate their financial

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