Acceptance Criteria
What are Acceptance Criteria? Agile User Stories often include Acceptance Criteria that must be met before a User Story is satisfied. Since Product Management is responsible for understanding the prioritizing the problems for the team
Read More ⟶BCG Growth Share Matrix
What is BCG Growth-Share Matrix? The BCG Growth-Share Matrix was developed in 1970 by Bruce Henderson of the Boston Consulting Group. BCG developed the matrix to help companies determine how to best allocate their financial
Read More ⟶AARRR Metrics
What is the Pirate Metric? (AARRR) Often coined the “Pirate Metric”, AARRR is a 5 step metric created by Angel investor and founder of startup accelerator 500 startups, Dave McClure. The metric is often called
Read More ⟶RICE Scoring Method
The RICE Scoring Model The RICE Prioritization scoring model is a framework designed to help Product Managers make informed decisions about which products, features, and initiatives to prioritize on their roadmaps. Messaging-software maker Intercom developed the RICE
Read More ⟶GIST Planning
What is GIST Planning? GIST Planning is a relatively easy approach to planning that can be used in place of a roadmap. Recently introduced by Itamar Gilad, former Product Manager at Google, Gilad created this methodology
Read More ⟶Go To Market Strategy
Go To Market Strategy The Go-To-Market Strategy, also sometimes referred to as a Marketing Strategy, describes how we will take a new product or major new feature to market. As the name implies, this is
Read More ⟶Release Plan vs Launch Plan
Difference between Release and Launch The terms ‘release plan’ and ‘launch plan’ are sometimes used interchangeably but they have different meanings and involve different groups of the organization. In this article we’ll set those terms
Read More ⟶Agile Manifesto
What is the Agile Manifesto? The Agile Manifesto includes four values and twelve principles for software development. These are not a set of hard rules for how to use Agile, rather they are outline a
Read More ⟶Scaled Agile Framework
What is the Scaled Agile Framework (SAFe)? The Scaled Agile Framework, referred to as SAFe, is intended to be a version of Agile that works for large, enterprise organizations, that have multiple teams, dependencies, and
Read More ⟶Weighted Impact Scoring Model
What is Weighted Impact? Weighted impact scoring is a standard framework for prioritizing your product roadmap. The framework entails ranking several features on various criteria using a benefit-versus-cost analysis. One of the most challenging aspects
Read More ⟶Product Differentiation
What is Product Differentiation? Product differentiation is the practice of separating your product from others in the market to create a distinct selling advantage. By creating a USP (unique selling proposition) you can elevate your
Read More ⟶Product Ideation
In today’s hyper-fast and intensely competitive market, a continual stream of ideas is necessary to keep the innovation of your product ahead of the competition. With attention spans being shorter than ever, Product Managers have
Read More ⟶Buy a Feature Prioritization
What is Buy A Feature Prioritization? Buy-a-Feature is a prioritization framework that puts the decision of feature prioritization in the hands of the customer. Typically feature prioritization falls on the Product Manager and their team.
Read More ⟶Voice of the Customer
What is the Voice of the Customer (VOC)? Voice of the customer, or VoC, refers broadly to the various processes by which organizations gather feedback from their customers, and advocate for the interests of customers
Read More ⟶Product Requirements Document (PRD)
What is a Product Requirements Document? In the realm of product development, a Product Requirements Document (PRD) stands as a linchpin, serving as the bedrock upon which the entire process hinges. This comprehensive document meticulously
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