Product Brief
What is a Product Brief? A product brief is a document that defines a problem to be solved and generally includes goals and/or some set of high-level requirements. It provides a starting point for the
Read More ⟶The Basics of Roadmapping
A product roadmap is a high-level, strategic plan that presents the product vision and direction. It visually shows the steps to take toward achieving a desired outcome or goal. The document gives a hint of
Read More ⟶Boulders, Stones, and Pebbles
Boulders, Stones, and Pebbles for Planning There are different levels of planning which is easily understood by applying the metaphor of boulders, pebbles, and stones. Boulders are are the largest themes that are often at
Read More ⟶Impact Mapping
What is Impact Mapping? Impact mapping is a graphic strategy plan that aligns initiatives and delivery activities with overall organizational goals. Gojko Adzic introduced impact mapping with the publication of his book, Impact Mapping, in
Read More ⟶Smart Objectives
What are SMART Objectives? Have you ever felt like you’re running in place like a hamster on a wheel? Setting objectives means that you can clarify your goals and focus your efforts on achievable milestones.
Read More ⟶Double Diamond Product Planning
What is the Double Diamond? If you haven’t heard of the Double Diamond approach to planning and creation than it may help to start with its origins. Double Diamond is a process model that was
Read More ⟶GIST Planning
What is GIST Planning? GIST Planning is a relatively easy approach to planning that can be used in place of a roadmap. Recently introduced by Itamar Gilad, former Product Manager at Google, Gilad created this methodology
Read More ⟶Release Plan vs Launch Plan
Difference between Release and Launch The terms ‘release plan’ and ‘launch plan’ are sometimes used interchangeably but they have different meanings and involve different groups of the organization. In this article we’ll set those terms
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